In today's tech driven, instant gratification world, it's easy to feel like we have no time, that time's moving faster and faster, passing us by. Our minds move so fast that we're so focused on our day to day life and the fear of missing out that we don't have a chance to look up, enjoy life and follow the essence of our path.
We wanted to create a design that expressed the feeling of equilibrium that Ttanti represents. Something simple, neat and timeless, with no complications, that showcases the essence of its natural components. We designed a watch that reflects how life should be lived: simply and beautifully.
We designed Ttanti in Chile's Patagonia, the southernmost part of South America. It's a remote place where time passes slower, in a simpler, less hectic way. It's not just Patagonia's natural beauty, but also people's attitudes and ability to enjoy life's simple pleasures.
For more information about this project, please visit Kickstarter and the website.